E-commerce :

Laudon, Kenneth C., 1944-

E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - Boston : Pearson, 2001. - 762 p. : ill. ; 27 cm

Includes bibliographical references

9780201748154


Information technology.
Electronic commerce.
Internet marketing.

HF5548.32 / .L38 2001