Exploring corporate strategy :

Johnson, Gerry.

Exploring corporate strategy : text and cases / Gerry Johnson, Kevan Scholes, Richard Whittington. - New York : FT Prentice Hall, 2008. - p. cm

Includes bibliographical references and index.

9780273711926


Business planning.
Business planning -- Case studies.

HD30.28 / .J648 2008