The marketer's guide to successful package design / (Record no. 23962)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00833pam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | a7972 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SIRSI |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 971202s1998 ilua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 97050260 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844234389 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) i9780844234380 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5770 |
| Item number | .M46 1998 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Meyers, Herbert M. |
| 245 14 - TITLE STATEMENT | |
| Title | The marketer's guide to successful package design / |
| Statement of responsibility, etc. | Herbert M. Meyers, Murray J. Lubliner. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lincolnwood (Chicago), Ill. : |
| Name of publisher, distributor, etc. | NTC Business Books, |
| Date of publication, distribution, etc. | c1998. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 281 p. : |
| Other physical details | ill. ; |
| Dimensions | 27 cm. |
| 500 ## - GENERAL NOTE | |
| General note | "American Marketing Association." |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (p. 269-272) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Packaging. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Packaging |
| General subdivision | Design. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lubliner, Murray J. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | American Marketing Association. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | AUE Library Collection | MAIN | MAIN | General | HF5770 .M46 1998 | 10017281 | 03/11/2021 | 1 | 11/19/2019 | Books | |||||
| Library of Congress Classification | AUE Library Collection | MAIN | MAIN | General | HF5770 .M46 1998 | 10017311 | 03/11/2021 | 2 | 11/19/2019 | Books |