Global marketing / (Record no. 25048)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00693nam a2200217 4500 |
| 001 - CONTROL NUMBER | |
| control field | a8857 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SIRSI |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150105n2014 000 0 eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273773160 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) a9801 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | .H65 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hollensen, Svend, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Global marketing / |
| Statement of responsibility, etc. | Svend Hollensen. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Sixth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Harlow, England : |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xlv, 792 pages : |
| Other physical details | color illustrations, maps ; |
| Dimensions | 27 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing |
| Form subdivision | Case studies. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internationale marketing. |
| Source of heading or term | gtt |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date due | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | AUE Library Collection | MAIN | MAIN | General | 10/13/2022 | 201.60 | 1 | HF1416 .H65 2014 | 14007721 | 01/19/2023 | 10/13/2022 | 10/13/2022 | 1 | 11/19/2019 | Books |