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Essentials of public relations management / Edward J. Lordan.

By: Material type: TextTextPublication details: Chicago : Burnham, c2003.Description: xi, 177 p. ; 22 cmISBN:
  • 0830415947 (pbk.)
Subject(s): LOC classification:
  • HD59 .L67 2003
Contents:
1. Client relations -- 2. Personnel -- 3. Research -- 4. Crisis communication -- 5. Finance -- 6. Technology -- 7. Legal issues -- 8. Ethics -- 9. Conclusion.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books MAIN General AUE Library Collection HD59 (Browse shelf(Opens below)) 1 Available 5885-1001
Books Books MAIN General AUE Library Collection HD59 (Browse shelf(Opens below)) 2 Available 5885-1002

Includes bibliographical references (p. 167-170) and index.

1. Client relations -- 2. Personnel -- 3. Research -- 4. Crisis communication -- 5. Finance -- 6. Technology -- 7. Legal issues -- 8. Ethics -- 9. Conclusion.

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