The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.

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TextPublication details: Hoboken, New Jersey : John Wiley & Sons, Inc., 2015.Edition: 5th edDescription: xxi, 458 p. ; 23 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	HF5415.1265 .S36 2015 (Browse shelf(Opens below))	1	Available		14055941
Books	MAIN General	AUE Library Collection	HF5415.1265 .S36 2015 (Browse shelf(Opens below))	2	Available		14058911

Includes index.

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