Creativity and strategic innovation management /
Malcolm Goodman and Sandra Dingli.
- Abingdon, Oxon ; New York, NY : Routledge, c2012.
- xiv, 283 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780415663557 (pbk.)
Creative ability in business. Diffusion of innovations -- Management. Technological innovations -- Management. Organizational change -- Management.