Kotler, Philip. <br/><br/>
Principles of marketing / 
Philip Kotler... [et al.] 
 - 1st ed. Arab World edition. 
 - New York :  Prentice Hall,    2011. 
 - [Various numbering] :  ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781408255681 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Textbooks.
<br/><br/><label>LC Class. No.: </label>HF5415  / .K6362 2011