TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Wisenblit,Joseph
TI  - Consumer behavior
SN  - 9780273787136
AV  - HF5415.32 .S35 2015
PY  - 2015///
CY  - Boston
PB  - Pearson
KW  - Consumer behavior
KW  - Motivation research (Marketing)
N1  - Includes bibliographical references and indexes
ER  -