Biemans, Wim G.,  1960- <br/><br/>
Business to business marketing :  a value-driven approach / 
Wim G. Biemans. 
 - Maidenhead :  McGraw Hill Education,  2010. 
 - xxii, 362 p. :  ill ;  27 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780077121891 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.3  / .B54 2010