Small business clustering technologies : applications in marketing, management, IT and economics /
Robert C. MacGregor, Ann T. Hodgkinson [editors]
- Hershey, PA : Idea Group Pub., c2007.
- xx, 332 p. : ill. ; 27 cm.
Includes bibliographical references and index.
Small business clustering across disciplines / Ann Hodgkinson -- Leveraging the benefits of business clusters : a branding and stakeholder management framework / Bill Merrilees, Dale Miller, Carmel Herington -- Small and medium enterprise clusters : marketing and communication management ; Italian industrial districts : nature, structure and value creation / Paola Falcone -- Industry clusters in peripheral regions : a biotechnology case study / Philip Rosson, Carolan McLarney -- Cluster development : issues, progress and key success factors / Alev M. Efendioglu -- Regional clusters : classification and overlap of wine and tourism microclusters / Pamela McRae-Williams -- From networks to clusters and back again : a decade of unsatisfied policy aspiration in New Zealand / Martin Perry -- The analysis of tourism cluster development of Istanbul : a longitudinal study in Sultanahmet district (old town) / Aslihan Nasir, Melih Bulu, Hakki Eraslan -- Uppsala BIO : the life science initiative : experiences of and reflections on starting a regional competitiveness initiative / Robin Teigland, Daniel Hallencreutz, Per Lundequist -- Clustering, collaborative networks and collaborative commerce in small and medium enterprises / Michelle Rowe, Janice Burn -- The role of small business strategic alliances in small/medium enterprises (SMEs) / Robert MacGregor, Lejla Vrazalic -- E-business standardization in the automotive sector : role and situation of SMEs / Martina Gerst, Kai Jakobs.
"This book examines the development and role of small business clusters from a variety of disciplines : economics, marketing, management and information systems. It gathers perspectives from varied disciplines and countries, extending current knowledge by emphasizing the pressure that international competition and IT have on the geographic structure of clusters, possibly leading to a new 'a-spatial' option developing"--Provided by publisher.