TY  - BOOK
AU  - Rosenbloom,Bert
TI  - Marketing channels: a management view 
SN  - 9780324186932
AV  - HF5415.129 .R67 2004
PY  - 2004///
CY  - Mason, Ohio
PB  - Thomson / South-Western
KW  - Marketing channels
KW  - Management
N1  - Includes bibliographical references and index
ER  -