Armstrong, Gary <br/><br/>
Marketing :  an introduction / 
Gary Armstrong, Philip Kotler. 
 - 9th ed. 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  2009. 
 - xxxiii, 502, [118] p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references (p. R1-R23) and indexes. 
<br/><br/><label>ISBN: </label>9780135153109 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .A76 2009