Cateora, Philip R. <br/><br/>
International Marketing 

 - 14th 
 - Boston  McGraw Hill  2009 
 - 711p. pbk. 
<br/><br/><label>ISBN: </label>9780071084215 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing<br/>International Marketing<br/>Glo9bal Marketing strategies
<br/><br/><label>LC Class. No.: </label>HF1416   / .C375 2009