E-commerce 2011 : business, technology, society /
Kenneth C. Laudon, Carol Guercio Traver.
- 7th ed.
- Boston : Pearson, 2011.
- 900 p. : ill. ; 26 cm.
Includes bibliographical references (p. 843-857) and index.
9780273750840 02373750844
Electronic commerce. Internet marketing. Information technology.