Baines, Paul,  1973- <br/><br/>
Public relations :  contemporary issues and techniques / 
Paul Baines, John Egan, Frank Jefkins. 
 - Boston :  Elsevier/Butterworth-Heineman,  c2004. 
 - xvii, 431 p. :  ill.  25 cm. 
<br/><br/>Includes bibliographical references (p. [413]-420) and index. 
<br/><br/><label>ISBN: </label>0750657243 
<br/><br/><label>LCCN: </label>2003064167 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations.<br/>Public relations--Management.
<br/><br/><label>LC Class. No.: </label>HD59  / .B333 2004