Wittenberg-Cox, Avivah.

Why women mean business / Avivah Wittenberg-Cox and Alison Maitland. - Rev. ed. - Hoboken, NJ : Wiley, 2009. - xvii, 371 p. ; 21 cm.

Includes bibliographical references (p. 327-340) and index.

Womenomics -- Most of the talent -- Much of the market -- Becoming "bilingual", what companies can do -- Seven steps to successful implementation -- Culture counts, what countries can do -- Figuring out females -- Tomorrow's talent trends : today "women friendly" means "people friendly" -- Conclusion, from better business to a better world?.

9780470749500


Businesswomen.
Success in business.
Discrimination in employment.

HD6053 / .W54 2009

331.4