Davis, Mark M.,    1944- <br/><br/>
Managing services :    using technology to create value /  
Mark M. Davis, Janelle Heineke. 
 - Boston :    McGraw-Hill/Irwin,    c2003. 
 - xvii, 443 p. :    ill. ;    27 cm. +    1 CD-ROM (4 3/4 in.) 
 - The McGraw-Hill/Irwin series, Operations and decision sciences .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780071194778 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Service industries -- Technological innovations -- Management.<br/>Value analysis (Cost control)<br/>Customer relations -- Management.
<br/><br/><label>LC Class. No.: </label>HD9980.5   /  .D388 2003 
<br/><br/><label>Dewey Class. No.: </label>658