Cheverton, Peter. <br/><br/>
Key account management :    a complete action kit of tools and techniques for achieving profitable key supplier status /  
Peter Cheverton. 
 - 3rd ed. 
 - London ;    Sterling, VA :    Kogan Page,    c2004. 
 - xii, 356 p. :    ill. ;    25 cm. +    1 CD-ROM (4 3/4 in.) 
<br/><br/>Includes bibliographical references (p. 350-351) and index. 
<br/><br/><label>ISBN: </label>9780749441692 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling -- Key accounts.<br/>Marketing -- Key accounts.<br/>Customer services.
<br/><br/><label>LC Class. No.: </label>HF5438.8.K48   /  C47 2004 
<br/><br/><label>Dewey Class. No.: </label>658.8/04