Davis, Melissa <br/><br/>
The fundamentals of branding / 
Melissa Davis 
 - Lausanne :  La Vergne, TN :  AVA Academia ;  Distributed  in the USA & Canada by Ingram Publisher Services,  c2009 
 - 183 p. :  ill. (chiefly col.) ;  23 cm 
 - AVA academia series .
 - AVA academia .
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>9782940373987 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)
<br/><br/><label>LC Class. No.: </label>HF5415.1255  / .D38 2009