Hendrix, Jerry A. <br/><br/>
Public relations cases /   
Jerry A. Hendrix. 
 - 6th ed. 
 - Belmont, CA :     Wadsworth/Thomson Learning,     c2004. 
 - ix, 437 p. :     ill. ;     24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>2002116953 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations  -- United States  -- Case studies.<br/>Publicity  -- Case studies.
<br/><br/><label>LC Class. No.: </label>HM1221   / .H46 2004