The Oxford handbook of strategic sales and sales management /   
edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy. 
 - Oxford ;     New York :     Oxford University Press,     2011. 
 - xxi, 637 p. :     ill. ;     26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780199664610 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing  -- Management.<br/>Sales management.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .O97 2011