Verbeke, Alain,

International business strategy : rethinking the foundations of global corporate success / Alain Verbeke. - Second edition. - Cambridge : Cambridge University Press, 2013. - xxiii, 589 pages : illustrations ; 25 cm.

Includes bibliographical references and index.

9781107683099


International business enterprises -- Management.
International business enterprises -- Management -- Case studies.
Strategic planning.

HD62.4 / .V466 2013