Handbook of research on organizational transformations through big data analytics / Madjid Tavana , Kartikeya Puranam. - Hershey : Business Science Reference, 2015. - xxxi, 529 p. : ill. ; 29 cm.

Includes bibliographical references and index.

9781466672727


Data mining.
Big data.
Organizational change.

QA76.9.D343 / H36 2015