Service quality : new directions in theory and practice / editors, Roland T. Rust, Richard L. Oliver. - Thousand Oaks, Calif. : Sage Publications, 1994. - ix, 289 p. : ill. ; 23 cm. Includes bibliographical references and indexes. ISBN: 0803949200 Subjects--Topical Terms: Customer services--Quality control.Consumer satisfaction. LC Class. No.: HF5415.5 / .S47 1994