Carlson, Curtis Ray. <br/><br/>
Innovation :  the five disciplines for creating what customers want / 
Curtis R. Carlson and William W. Wilmot. 
 - 1st ed. 
 - New York :  Crown Business,  2006. 
 - 356 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references (p. 305-338) and index. 
<br/><br/><label>ISBN: </label>9780307336699 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management--Case studies.<br/>Organizational effectiveness--Case studies.<br/>Creative ability in business--Case studies.<br/>Industrial management--Case studies.<br/>New products--Case studies.
<br/><br/><label>LC Class. No.: </label>HD45  / .C37 2006