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     <title><![CDATA[ Search for 'su:&quot;Marketing.&quot;']]></title>
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     <item>
       <title>
    Management of marketing /






</title>
       <dc:identifier>ISBN:0750661038 (pbk.)</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=12517</link>
       <description><![CDATA[








	   <p>By Lancaster, Geoffrey,. 
	   Oxford ; | Burlington, MA : Elsevier/Butterworth-Heinemann, 2005
                        . xi, 410 p. :
                        
                         24 cm.. 
                         0750661038 (pbk.)
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=12517">Place hold on <em>Management of marketing /</em></a></p>

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     <item>
       <title>
    Film marketing






</title>
       <dc:identifier>ISBN:9780750686839 | 0750686839</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=12615</link>
       <description><![CDATA[








	   <p>By Kerrigan, Finola.. 
	   Amsterdam ; | Boston ; | London : Elsevier/Butterworth-Heinemann, 2010
                        . 1 online resource (x, 265 p.)
                        
                        
                         9780750686839 | 0750686839
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=12615">Place hold on <em>Film marketing</em></a></p>

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     <item>
       <title>
    The new brand spirit :


    how communicating sustainability builds brands, reputations and profits /





</title>
       <dc:identifier>ISBN:9780566092442</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=12687</link>
       <description><![CDATA[








	   <p>By Conrad, Christian A.,. 
	   Burlington : Gower, 2013
                        . xxiii, 323 pages :
                        
                         25 cm. 
                         9780566092442
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=12687">Place hold on <em>The new brand spirit :</em></a></p>

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     <item>
       <title>
    Build for change :  


     revolutionizing customer engagement through continuous digital innovation /  





</title>
       <dc:identifier>ISBN:9781118930267</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=12721</link>
       <description><![CDATA[








	   <p>By Trefler, Alan,  . 
	   Hoboken, New Jersey :    John Wiley &amp; Sons, Inc.,   2014
                        . xiii, 175 pages :  
                        
                          24 cm. 
                         9781118930267
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=12721">Place hold on <em>Build for change :  </em></a></p>

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     <item>
       <title>
    Social media marketing for dummies /  






</title>
       <dc:identifier>ISBN:9781118985533  (paperback)</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=13201</link>
       <description><![CDATA[








	   <p>By Singh, Shiv.. 
	   Hoboken, NJ :    John Wiley &amp; Sons, Inc.,   2015
                        . xiv, 408 pages :  
                        , Includes index.
                          23 cm.. 
                         9781118985533  (paperback)
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=13201">Place hold on <em>Social media marketing for dummies /  </em></a></p>

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     <item>
       <title>
    Principles of marketing /






</title>
       <dc:identifier>ISBN:9781408255681</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14717</link>
       <description><![CDATA[








	   <p>By Kotler, Philip.. 
	   New York : Prentice Hall,  2011
                        . [Various numbering] :
                        
                         28 cm.. 
                         9781408255681
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14717">Place hold on <em>Principles of marketing /</em></a></p>

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     <item>
       <title>
    Integrated advertising, promotion, and marketing communications /






</title>
       <dc:identifier>ISBN:9781292093635</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14733</link>
       <description><![CDATA[








	   <p>By Clow, Kenneth E.. 
	   Upper Saddle River : Pearson, 2016
                        . xx, 476 p. :
                        
                         27 cm.. 
                         9781292093635
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14733">Place hold on <em>Integrated advertising, promotion, and marketing communications /</em></a></p>

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     <item>
       <title>
    Principles of marketing /






</title>
       <dc:identifier>ISBN:9781292092485</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14738</link>
       <description><![CDATA[








	   <p>By Kotler, Philip.. 
	   Boston : Pearson,  2016
                        . 731 p. :
                        
                         30 cm.. 
                         9781292092485
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14738">Place hold on <em>Principles of marketing /</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14738</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Consumer behavior /






</title>
       <dc:identifier>ISBN:9780273787136</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14751</link>
       <description><![CDATA[








	   <p>By Schiffman, Leon G.. 
	   Boston : Pearson, 2015
                        . xxvii, 464 p. :
                        
                         29 cm.. 
                         9780273787136
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14751">Place hold on <em>Consumer behavior /</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14751</guid>
     </item>
	 
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     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Marketing channel strategy / 






</title>
       <dc:identifier>ISBN:9781292060460</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14760</link>
       <description><![CDATA[








	   <p>By Palmatier, Robert W.. 
	   Boston : Pearson, 2015
                        . xxviii, 466 p. :
                        
                         23 cm.. 
                         9781292060460
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14760">Place hold on <em>Marketing channel strategy / </em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14760</guid>
     </item>
	 
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     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Supply chain management :


    strategy, planning, and operation /





</title>
       <dc:identifier>ISBN:9781292093567</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14773</link>
       <description><![CDATA[








	   <p>By Chopra, Sunil,. 
	   Boston : Pearson, 2016
                        . xii, 516 p. ;
                        
                         26 cm.. 
                         9781292093567
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14773">Place hold on <em>Supply chain management :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14773</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Social Networking Sites :


    An analytical study for their role in the marketing of library services in public libraries in United Arab Emirates /





</title>
       <dc:identifier>ISBN:</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14995</link>
       <description><![CDATA[








	   <p>By Mahmoud, Yaser Nabawy.. 
	   Dubai : American University in the Emirates, 2014
                        . 52 leaves :
                        , &quot;March 2014.&quot; | Master of Library and Information Science.
                         29 cm.. 
                        
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=14995">Place hold on <em>Social Networking Sites :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=14995</guid>
     </item>
	 
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     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Fundamentals of marketing /






</title>
       <dc:identifier>ISBN:0070665761</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15466</link>
       <description><![CDATA[








	   <p>By Stanton, William J.. 
	   New York : McGraw-Hill, 1981
                        . xvii, 604 p. :
                        
                         25 cm.. 
                         0070665761
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15466">Place hold on <em>Fundamentals of marketing /</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15466</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Advertising and promotion :


    an integrated marketing communications perspective /





</title>
       <dc:identifier>ISBN:9789814575119</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15583</link>
       <description><![CDATA[








	   <p>By Belch, George E.. 
	   New York, N. Y. : McGraw-Hill, 2015
                        . xxxiv, 842 p. :
                        
                         29 cm.. 
                         9789814575119
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15583">Place hold on <em>Advertising and promotion :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15583</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Professional practice for interior designers /






</title>
       <dc:identifier>ISBN:9781118090794</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15603</link>
       <description><![CDATA[








	   <p>By Piotrowski, Christine M.,. 
	   Hoboken, New Jersey : John Wiley &amp; Sons, Inc., 2013
                        . xx, 711 pages ;
                        , Includes index.
                         29 cm. 
                         9781118090794
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15603">Place hold on <em>Professional practice for interior designers /</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15603</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    E-commerce :


    business, technology, society /





</title>
       <dc:identifier>ISBN:9781292109961</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15658</link>
       <description><![CDATA[








	   <p>By Laudon, Kenneth C.,. 
	   Boston : Pearson, 2017
                        . 919 p. :
                        
                         26 cm.. 
                         9781292109961
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15658">Place hold on <em>E-commerce :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15658</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Sports marketing :


    a strategic perspective /





</title>
       <dc:identifier>ISBN:9781138015968</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15852</link>
       <description><![CDATA[








	   <p>By Shank, Matthew D.. 
	   Milton Park, Abingdon, Oxon ; | New York, N.Y. : Routledge, 2015
                        . xxxii, 669 p. :
                        
                         26 cm.. 
                         9781138015968
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15852">Place hold on <em>Sports marketing :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15852</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Advertising, promotion, and other aspects of integrated marketing communications /






</title>
       <dc:identifier>ISBN:9781133191421</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15860</link>
       <description><![CDATA[








	   <p>By Shimp, Terence A.. 
	   Mason, Ohio : South-Western Cengage Learning, 2013
                        . xxii, 729 p. :
                        
                         29 cm.. 
                         9781133191421
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15860">Place hold on <em>Advertising, promotion, and other aspects of integrated marketing communications /</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15860</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Inbound marketing :


    get found using Google, social media, and blogs /





</title>
       <dc:identifier>ISBN:9780470499313</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15901</link>
       <description><![CDATA[








	   <p>By Halligan, Brian,. 
	   Hoboken, N.J. : Wiley, 2010
                        . xxiii, 226 p. :
                        , Includes index.
                         24 cm.. 
                         9780470499313
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15901">Place hold on <em>Inbound marketing :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15901</guid>
     </item>
	 
     <atom:link rel="search" type="application/opensearchdescription+xml" href="https://catalog.aue.ae/cgi-bin/koha/opac-search.pl?&amp;sort_by=&amp;format=opensearchdescription"/>
     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Mastering data mining :


    the art and science of customer relationship management /





</title>
       <dc:identifier>ISBN:9780471331230</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15903</link>
       <description><![CDATA[








	   <p>By Berry, Michael J. A.. 
	   New York : Wiley Computer Pub., 2000
                        . xviii, 494 p. :
                        , Includes index.
                         25 cm.. 
                         9780471331230
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15903">Place hold on <em>Mastering data mining :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15903</guid>
     </item>
	 
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     <opensearch:Query role="request" searchTerms="" startPage="" />
     <item>
       <title>
    Marketing research :


    an applied orientation /





</title>
       <dc:identifier>ISBN:Malhotra, Naresh K.</dc:identifier>
        <link>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15904</link>
       <description><![CDATA[








	   <p>By Malhotra, Naresh K.. 
	   Upper Saddle River, N.J. : Pearson, 2010
                        . vii, 897 p. ;
                        
                         28 cm.. 
                         Malhotra, Naresh K.
       </p>

<p><a href="https://catalog.aue.ae/cgi-bin/koha/opac-reserve.pl?biblionumber=15904">Place hold on <em>Marketing research :</em></a></p>

						]]></description>
       <guid>https://catalog.aue.ae/cgi-bin/koha/opac-detail.pl?biblionumber=15904</guid>
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