| 000 | 00593nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | a1896 | ||
| 003 | SIRSI | ||
| 008 | 150929s2016 maua e b 001 0 eng d | ||
| 020 | _a9781292092485 | ||
| 035 | _a(Sirsi) a12008 | ||
| 050 | 0 | 0 |
_aHF5415 _b.K636 2016 |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a16th ed. | ||
| 260 |
_aBoston : _bPearson, _c2016. |
||
| 300 |
_a731 p. : _bcol. ill. ; _c30 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 999 |
_c14738 _d14738 |
||