000 00577nam a22001811a 4500
001 a2720
003 SIRSI
008 130317| r| ||111|eng||||
020 _a9781600050770
035 _a(Sirsi) i9781600050770
050 _aHF5837
_b.G226.2008
100 1 _aGospe, Mike
245 1 0 _aMarketing Campaign Development: What Marketing Executives Need to Know about Architecting Global Integrated Campaigns
_cMike Gospe
260 _aCalifornia:
_bHappy About,
_c2008.
300 _a161p. pbk.
650 _aCompaign development
650 _aSketching compaign map
999 _c16066
_d16066