000 | 00820aam a2200241 4500 | ||
---|---|---|---|
001 | a5821 | ||
003 | SIRSI | ||
008 | 130328n2010 000 0 eng u | ||
020 | _a9780137006700 | ||
035 | _a(Sirsi) a6549 | ||
050 | 0 | 0 |
_aHF5415.32 _b.S35 2010 |
100 | 1 | _aSchiffman, Leon G. | |
245 | 1 | 0 |
_aConsumer behavior / _c _cLeon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit |
250 | _a10th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson Education/Prentice Hall, _cc2010 |
||
300 |
_axviii, 518 p., [55] p. : _bill. (some col.) ; _c29 cm |
||
500 | _aGlobal edition | ||
504 | _aIncludes bibliographical references and indexes | ||
650 | 0 | 0 | _aConsumer behavior |
650 | 0 | 0 | _aMotivation research (Marketing) |
700 | 1 | _aKanuk, Leslie Lazar | |
700 | 1 | _aWisenblit, Joseph | |
999 |
_c20925 _d20925 |