000 00626nam a2200205 4500
001 a6107
003 SIRSI
008 130419n2003 000 0 eng u
020 _a9780979503337
035 _a(Sirsi) a6900
050 0 0 _aHF5415
_b H34 2003
100 1 _aHartman, Harvey
245 1 0 _aReflections on a cultural brand :
_b connecting with lifestyles
260 _aWashington :
_b Hartman Group,
_c 2003.
300 _a81 p. :
_b ill. ;
_c 26 cm.
650 0 0 _aBrand name products--Public opinion
650 0 0 _aBranding (Marketing)
650 0 0 _aMotivation research (Marketing)
650 0 0 _aConsumers' preferences
999 _c21365
_d21365