000 02531cam a2200325 a 4500
001 a7250
003 SIRSI
008 060526s2007 njua b 001 0 eng
010 _a2006045788
019 _a271074081
020 _a9780471783909 (pbk. : acid-free paper)
035 _a(Sirsi) i9780471783909
650 _aLegibility
650 _aCase studies
020 _a0471783900 (pbk. : acid-free paper)
050 0 0 _aZ246
_b.C217 2007
082 0 0 _a686.2/24
_222
090 _aZ246
_b.C37 2007
100 1 _aCarter, Rob.
245 1 0 _aTypographic design :
_bform and communication /
_cRob Carter, Ben Day, Philip Meggs.
250 _a4th ed.
260 _aHoboken, N.J. :
_bJohn Wiley & Sons,
_cc2007.
300 _axi, 323 p. :
_bill. (some col.) ;
_c28 cm.
504 _aIncludes bibliographical references (p. 314-315) and index.
505 0 _aIntroduction. -- 1. The Evolution of Typography. -- 2. The Anatomy of Typography. -- 3. Syntax and Communication. -- 4. Legibility. -- 5. the Typographic Grid. -- 6. The Typographic Message. -- 7. Typographic Technology. -- 8. Case Studies in typographic Design. -- 9. Typographic design Education. -- 10. Typographic Design Process. -- 11. Type Specimens.
520 _a"Typographic design has been a field in constant motion since Gutenberg first invented movable type. Staying abreast of recent developments in the field is imperative for both design professionals and students. Thoroughly updated to maintain its relevancy in today's digital world, Typographic Design: Form and Communication, Fourth Edition continues to provide a compre-hensive overview of every aspect of designing with type, now in full color. This Fourth Edition of the bestselling text in the field offers detailed coverage of such essential topics as the anatomy of letters and type families, visual communications and design aesthetics, and designing for legibility. Supplementing these essential topics are theoret-ical and structural problem-solving approaches by some of the leading design educators across the United States. Unwrapping the underlying concepts about typographic form and message, Typographic Design, Fourth Edition includes four pictorial timelines that illustrate the evolution of typography and writing within the context of world events - from the origins of writing more than 5,000 years ago to contemporary Web site and electronic page design." - producer description.
650 0 _aGraphic design (Typography)
700 1 _aMeggs, Philip B.
700 1 _aDay, Ben.
999 _c22970
_d22970