000 | 00683nam a2200205 4500 | ||
---|---|---|---|
001 | a7592 | ||
003 | SIRSI | ||
008 | 131222n2009 000 0 eng u | ||
020 | _a9782940373987 (pbk.) | ||
035 | _a(Sirsi) a8482 | ||
050 |
_aHF5415.1255 _b.D38 2009 |
||
100 | 1 | _aDavis, Melissa | |
245 | 1 | 4 |
_aThe fundamentals of branding / _cMelissa Davis |
260 |
_aLausanne : _bAVA Academia ; _aLa Vergne, TN : _bDistributed in the USA & Canada by Ingram Publisher Services, _cc2009 |
||
300 |
_a183 p. : _bill. (chiefly col.) ; _c23 cm |
||
490 | 1 | _aAVA academia series | |
504 | _aIncludes bibliographical references | ||
650 | 0 | _aBranding (Marketing) | |
830 | _aAVA academia | ||
999 |
_c23486 _d23486 |