| 000 | 00598nam a2200205 4500 | ||
|---|---|---|---|
| 001 | a8359 | ||
| 003 | SIRSI | ||
| 008 | 140629n2014 000 0 eng u | ||
| 020 | _a9780273786993 | ||
| 035 | _a(Sirsi) a9286 | ||
| 050 | 0 | 0 |
_aHF5415 _b.K636 2014 |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong |
| 250 | _a15th ed | ||
| 260 |
_aUpper Saddle, N.J. : _bPearson, _cc2014 |
||
| 300 |
_a716 p. : _bcol. ill. ; _c30 cm |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 1 | 0 | _aMarketing |
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 999 |
_c24445 _d24445 |
||