000 00596nam a2200181 4500
001 a8971
003 SIRSI
008 150112n1999 000 0 eng u
020 _a0684850338
035 _a(Sirsi) a9922
050 0 0 _aHF5415.13
_b .K638 1999
100 1 _aKotler, Philip.
245 1 0 _aKotler on marketing :
_b how to create, win, and dominate markets /
_c Philip Kotler.
260 _aNew York :
_b Free Press,
_c c1999.
300 _axiv, 257 p. :
_b ill. ;
_c 25 cm.
504 _aIncludes bibliographical references (p. 229-233) and indexes.
650 0 _aMarketing
_x Management.
999 _c25170
_d25170