000 00610nam a2200205 4500
001 a8972
003 SIRSI
008 150112n2000 000 0 eng u
020 _a9780471353928
035 _a(Sirsi) a9923
050 0 0 _aHF5415.13
_b.D314 2000
100 1 _aDalrymple, Douglas J
245 1 0 _aBasic marketing management /
_cDouglas J. Dalrymple, Leonard J. Parsons
260 _aNew York :
_bWiley,
_cc2000
250 _a2nd ed.
300 _axiii, 341 :
_bill. ;
_c24 cm
504 _aIncludes bibliographical references and index
650 0 _aMarketing
_xManagement
700 1 _aParsons, Leonard J
999 _c25171
_d25171