000 | 00537nam a2200181Ia 4500 | ||
---|---|---|---|
001 | a10112 | ||
003 | SIRSI | ||
008 | 170530s2014 njua e b 001 0 eng d | ||
020 | _a9780273742975 | ||
050 | 0 | 0 |
_aHF5415 _b.P75 2014 |
245 | 0 | 0 |
_aPrinciples of marketing / _cPhilip Kotler... [et al.] |
250 | _a6th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson, _cc2014. |
||
300 |
_axxii, 695 p. : _bcol. ill. ; _c30 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 | _aKotler, Philip. | |
999 |
_c26387 _d26387 |