| 000 | 00705nam a2200205Ia 4500 | ||
|---|---|---|---|
| 001 | a11450 | ||
| 003 | SIRSI | ||
| 008 | 180104s2012 enka e b 001 0 eng d | ||
| 020 | _a9780500290316 | ||
| 050 | 0 | 0 |
_aHF5823 _b.B37 2012 |
| 100 | 1 |
_aBarry, Pete _q(Pete S.) |
|
| 245 | 1 | 4 |
_aThe advertising concept book : _bthink now, design later : a complete guide to creative ideas, strategies and campaigns / _cPete Barry. |
| 250 | _a2nd ed., rev. & expanded. | ||
| 260 |
_aLondon : _bThames & Hudson, _c2012. |
||
| 300 |
_a296 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. 291) and index. | ||
| 650 | 0 | _aAdvertising. | |
| 650 | 0 | _aAdvertising campaigns. | |
| 650 | 0 | _aAdvertising copy. | |
| 999 |
_c28062 _d28062 |
||