000			02146nam a2200373Ii 4500
001			(ccs)on1192320986
003			OCoLC
005			20240108122705.0
008			200901t20202020sz a b 000 0 eng d
020			_a9783037786130
020			_a3037786132
035			_a(OCoLC)1192320986
040			_aVVPCS _beng _erda _cVVPCS
041	1		_aeng _achi
049			_aVVP3
090			_aP93.5 _bV57 2020
245	0	0	_aVisual coexistence : _binformationdesign and typography in the intercultural field / _ceditors, Ruedi Baur and Ulrike Felsing.
260			_aZürich, Switzerland : _bLars Muller Publishers, _c[2020]
264		4	_c©2020.
300			_a312 pages : _billustrations (some color) ; _c24 cm.
336			_atext _btxt _2rdacontent.
337			_aunmediated _bn _2rdamedia.
338			_avolume _bnc _2rdacarrier.
504			_aIncludes bibliographical references.
505	0	0	_tMultilingual typography: juxtaposing Chinese and Latin characters -- _tOn visual translation: research on informationdesign in the intercultural field -- _tMultilingual typography: juxtaposing Arabic and Latin characters.
520			_a"Today, designers in all cultures are concerned with the question of how to promote global understanding while maintaining the diversity of languages and writing systems. Ruedi Baur and his research team investigate and analyze visual graphics from different cultures and identify their specific principles of representation. The research was preceded by a comprehensive case study on the coexistence of Chinese and Latin, and Arabic and Latin script. Starting from the question of the conditions for the coexistence of different writing systems, this study extends intercultural visual communication to include knowledge graphics. The publication provides the knowledge and skills necesary to develop an appropriate, differentiated design for the global context"--Page 4 of cover.
546			_aEnglish and Chinese.
650		0	_aVisual communication.
650		0	_aGraphic arts.
650		0	_aWriting _xHistory.
700	1		_aBaur, Ruedi, _eeditor.
700	1		_aFelsing, Ulrike, _eeditor.
942			_2lcc _cBK
999			_c29913 _d29913