000 | 01498nam a22002297a 4500 | ||
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005 | 20220913133347.0 | ||
008 | 220913b |||||||| |||| 00| 0 eng d | ||
020 | _a9781501361005 | ||
040 | _cAUE | ||
050 | _aTT496 .U6 B87 2020 | ||
100 | _d Burns, Leslie Davis; Bryant, Nancy O.; Mullet, Kathy K., 1958- | ||
245 |
_aThe business of fashion : designing, manufacturing, and marketing _b Burns, Leslie Davis; Bryant, Nancy O.; Mullet, Kathy K., 1958- |
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250 | _aSIXITH EDITION | ||
260 |
_aNew York, _bFairchild Books _c2020 |
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300 | _a xiv, 272 pages : illustrations ; 28 cm | ||
520 | _aLearn how fashion lines are designed, manufactured, marketed, and distributed. The book covers the full supply chain - from textiles to fashion brand production to retailing - as well as supply chain management, and competitive strategies, so that you can be successful in your future career. Topics covered include sustainable design for a circular economy, 3-D printing, fashion entrepreneurship, disruptions in fashion calendars, supply chain transparency, impact of social media, growth and evolution of online retailing, expanded omnichannel strategies, and changes in international trade, among others. Case studies, a Career Glossary, and key terms help you connect concepts to practice"-- Provided by publisher | ||
600 | _2 Clothing trade | ||
600 | _2Fashion merchandising | ||
600 | _2Fashion merchandising United States Textbooks | ||
760 | _b6TH | ||
942 |
_2lcc _cBK |
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999 |
_c29959 _d29959 |