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Contemporary strategic marketing /

Brennan, Ross, 1957-

Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau ; with foreword by Phil Harris - New York : Palgrave Macmillan, 2003 - xx, 380 p. : ill. ; 26 cm

Includes bibliographical references and index

ISBN: 9780333981191

Subjects--Topical Terms:
Marketing--Management

LC Class. No.: HF5415.13 / .B6783 2003

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