Marketing channels :

Rosenbloom, Bert.

Marketing channels : a management view / Bert Rosenbloom. - 7th ed. - Mason, Ohio : Thomson / South-Western, 2004. - xx, 649 p. : ill. ; 26 cm.

Includes bibliographical references and index.

9780324186932


Marketing channels.
Marketing channels--Management.

HF5415.129 / .R67 2004