Media now :
Straubhaar, Joseph D.
Media now : understanding media, culture, and technology / Joseph Straubhaar, Robert LaRose. - 5th ed., 2008 update. - Belmont, CA : Thomson/Wadsworth, c2008. - xxi, 576 p. : ill. (some col.) ; 28 cm.
"2008 media and content update"--Cover.
Includes bibliographical references and index.
9780495100478 (pbk.) 0495100471 (pbk.)
Telecommunication--United States.
Information technology--United States.
Mass media--United States.
HE7775 / .S79 2008
384/.0973
Media now : understanding media, culture, and technology / Joseph Straubhaar, Robert LaRose. - 5th ed., 2008 update. - Belmont, CA : Thomson/Wadsworth, c2008. - xxi, 576 p. : ill. (some col.) ; 28 cm.
"2008 media and content update"--Cover.
Includes bibliographical references and index.
9780495100478 (pbk.) 0495100471 (pbk.)
Telecommunication--United States.
Information technology--United States.
Mass media--United States.
HE7775 / .S79 2008
384/.0973