The dynamics of mass communication :

Dominick, Joseph R.

The dynamics of mass communication : media in the digital age / Joseph R. Dominick. - 8th ed. - New York : McGraw-Hill, c2005. - xxiv, 494, [18] p. : ill. (some col.) ; 26 cm. + 2 CD-ROMs (4 3/4 in.)

Includes index.


System requirements for accompanying discs: Windows--IBM PC or 100% compatible, Pentium Processor, Microsoft Windows; Macintosh--Power PC or higher processor, MAC OS 9.2 or OS with Classic 9, Internet Browser.

0072885793 (softcover : alk. paper)

2004040179


Mass media.

P90 / .D59 2005