International business :

Cavusgil, S. Tamer.

International business : strategy, management, and the new realities / S. Tamer Cavusgil, Gary Knight, John R. Riesenberger. - Pearson international ed. - Upper Saddle River, N.J. : Pearson Prentice Hall, c2008. - xxxv, 670 p. : col. ill., col. maps ; 28 cm.

Includes bibliographical references and indexes.

9780137128334


International business enterprises.
International trade.

HD62.4 / .C389 2008