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Consumer Behavior Buying, having, and being /

Solomon, Michael R.

Consumer Behavior Buying, having, and being / Michael R Solomon - 9th ed. - Boston: Pearson, 2011. - 680 p. : ill. ; 28 cm.

ISBN: 9780137034963

Subjects--Topical Terms:
Consumer behavior.
Market surveys.

LC Class. No.: HF5415.32 / .S6 2011

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