International business :

Wild, John J.

International business : the challenges of globalization / John J. Wild, University of Wisconsin, Madison, Kenneth L. Wild, University of London, England. - Seventh Edition. - Boston : Pearson, [2014] - 473 pages : color illustrations, color maps ; 29 cm

Includes bibliographical references ( pages 437-473) and index.

9780273786979


International business enterprises -- Management.
International trade.

HD62.4 / .W586 2014