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Strategic Content Marketing/ (Record no. 30397)

MARC details
000 -LEADER
fixed length control field 00684nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260117130354.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260117220257b |||||||| |||| eng 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781032438481
040 ## - CATALOGING SOURCE
Original cataloging agency aue
Language of cataloging eng
Transcribing agency aue
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .F37 2024
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Farkas, Dan.
245 10 - TITLE STATEMENT
Title Strategic Content Marketing/
Statement of responsibility, etc. Dan Farkas.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2025.
Place of publication, distribution, etc. London :
300 ## - PHYSICAL DESCRIPTION
Extent 272 pages :
Other physical details illustrations, tables ;
Dimensions 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Content marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Strategy.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     College of Business Administration (COBA) MAIN MAIN 01/17/2026 224.00   HF5415 .F37 2024 0000054 01/17/2026 01/17/2026 Books