Business to business marketing : a value-driven approach / Wim G. Biemans.
Material type: TextPublication details: Maidenhead : McGraw Hill Education, 2010.Description: xxii, 362 p. : ill ; 27 cmISBN:- 9780077121891
- HF5415.3 .B54 2010
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books | MAIN General | AUE Library Collection | HF5415.3 .B54 2010 (Browse shelf(Opens below)) | 1 | Available | 10025721 | ||
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HF5415.2 .M46 2005 Sales forecasting management : | HF5415.2 .P659 2014 The handbook of mobile market research : | HF5415.2 .Z537 2010 Essentials of marketing research / | HF5415.3 .B54 2010 Business to business marketing : | HF5415.3 .B54 2010 Business to business marketing : | HF5415.3 .D88 1994 AMA handbook for customer satisfaction / | HF5415.3 .H35 2008 A brand called hope: |
Includes bibliographical references and index.
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