Graphic design solutions / Robin Landa.

By:

Landa, Robin

Material type: Text

TextPublication details: Clifton Park, NY : Thomson Delmar Learning, c2006.Edition: 3rd edDescription: xx, 403 p. : ill. (chiefly col.) ; 28 cmISBN:

1401881548
9781401881542

Subject(s):

DDC classification:

741.6 22

LOC classification:

NC997 .L32 2006

Contents:

pt. 1. Fundamentals. Overview of graphic design -- Fundamentals of graphic design -- pt. 2. Applications. Typography -- Layout -- Logos/symbols/ pictograms -- Visual identity and branding -- Posters -- Book jackets and magazine covers -- Packaging design -- Advertising -- Unconventional advertising -- pt. 3. Careers. Annual reports -- Web design -- The portfolio and job search.

Review: "This comprehensive, in-depth, step-by-step approach to graphic design offers a valuable perspective through instruction, excellent sample designs, tips, project execution, and critiquing to prepare the reader for professional success." "Drawing from her own extensive experience in the classroom, Robin Landa breaks away from the pack by adding four important components to the traditional body of innformation found in graphic design texts: a review of the basic formal elements and principles of two-dimensional design, visual and creative thinking strategies, lots of creative excercises and practical projects, and methods for assessing learning." "Written in a positive and user-friendly way, the reader feels relaxed and ready to learn and create. Renowned author and designer Philip Meggs comments on Landa's style and substance in a special foreword."--BOOK JACKET.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	MAIN General	AUE Library Collection	NC997 .L32 2006 (Browse shelf(Opens below))	1	Available		10016461
Books	MAIN General	AUE Library Collection	NC997 .L32 2006 (Browse shelf(Opens below))	2	Available		10035761

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Previous	NC997 .H54166 2020 Inside paragraphs : typographic fundamentals /	NC997 .L25 2012 100 visual ideas, 1000 great ads /	NC997 .L32 2006 Graphic design solutions /	NC997 .L32 2006 Graphic design solutions /	NC997 .L36 2014 Graphic design solutions /	NC997 .P435 2012 The Phaidon archive of graphic design.	NC997 .R36 2014 Thoughts on design /	Next

Includes bibliographical references (p. 387-390) and index.

"This comprehensive, in-depth, step-by-step approach to graphic design offers a valuable perspective through instruction, excellent sample designs, tips, project execution, and critiquing to prepare the reader for professional success." "Drawing from her own extensive experience in the classroom, Robin Landa breaks away from the pack by adding four important components to the traditional body of innformation found in graphic design texts: a review of the basic formal elements and principles of two-dimensional design, visual and creative thinking strategies, lots of creative excercises and practical projects, and methods for assessing learning." "Written in a positive and user-friendly way, the reader feels relaxed and ready to learn and create. Renowned author and designer Philip Meggs comments on Landa's style and substance in a special foreword."--BOOK JACKET.

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